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Partner Marketing at Zinier

Mid Remote Posted about 2 hours ago RemoteFirstJobs Product
Marketing

AI summary: Develop and execute co-marketing campaigns with strategic partners, creating joint value propositions and enabling partner sales teams to drive pipeline and business growth.

Description

Who we are

80% of the workers across the globe are Deskless. These are the people who keep our lights on and gas flowing, build roads and bridges, run our manufacturing factories, ensure that we get healthcare service, and provide us with reliable phone and internet connectivity. As entrepreneurs, have we considered solving their problems and making them more productive?

Zinier is a company on a mission to empower frontline workers - and the people supporting them - to achieve greater things for themselves and the world around them. With the majority of workers worldwide being deskless, Zinier recognizes the need for Technology Equity to improve the lives and productivity of these workers who keep the world up and running.

We are a remote-first, global team headquartered in Silicon Valley, with a hybrid workforce across the United States, Canada, Europe, Latin America, Singapore, and Bangalore, India, with leading investors that include Accel, ICONIQ Capital, Founders Fund, Newfund Capital, NGP Capital, Tiger Global Management, and Qualcomm Ventures LLC.

What we are looking for

Are you passionate about turning joint ideas, co‑created content, and partner campaigns into measurable business impact? We’re looking for a hands‑on, growth‑focused Partner Marketing person to join our global team, who brings creative, innovative ideas and thrives on delivering results in a fast‑moving SaaS environment.

In this high‑impact role, you’ll own co‑marketing with our strategic technology and go‑to‑market partners - shaping joint value propositions, building campaigns, enabling partner sales teams, and orchestrating partner events - while feeding market and partner insights back to the broader organization. You will work closely with the Marketing and Channels organization to turn partner relationships into pipeline, one joint campaign, one event, and one customer story at a time.

Our Channel Partners team is a strategic priority and a core part of how we go to market, extending our reach into new markets and segments that we could not efficiently access on our own. As we double down on an ecosystem‑led strategy, you will play a key role in activating these partners with the right stories, programs, and plays to drive shared growth. You will help us elevate this ecosystem - resellers, distributors, system integrators, and technology partners - turning great partnerships into a repeatable, scalable growth motion.

Bring your innovative thinking and willingness to roll up your sleeves. This is your chance to shape how we scale through an ecosystem‑led motion, one partner, one solution, and one “better together” story at a time.

Where you are located

This is a remote role based in North America, where you will be collaborating with customers and teams across multiple countries. Most of your work will be virtual, but you will also be travelling when needed, whether for key customer meetings, events, or important team meetings that benefit from being in-person.

What the role offers

  • Rare opportunity to make a real mark in an established market, not by following a traditional marketing playbook but by helping write a new one centered on partner and ecosystem‑led growth.

  • Building a new voice in the partner ecosystem; you will have a chance to shape how the company and our partners show up in the market with a distinct joint voice that resonates with customers while staying aligned to our global brand.

  • Real ownership of joint content and co‑marketing programs, giving you freedom to tell compelling “better together” stories, amplify customer and partner success, and create assets that influence how our buyers and partners think, engage, and make decisions.

  • Key role in building and scaling a repeatable partner marketing engine, including campaigns, partner enablement, and partner‑sourced and partner‑influenced pipeline programs.

  • Ability to influence how partner marketing evolves across the business, working hand‑in‑hand with Marketing, Channels, Sales, and Delivery to make partnerships a core GTM lever.

What you’ll do

  • Develop and execute joint marketing plans with priority technology and go‑to‑market partners, aligned to regional and global revenue targets.
  • Plan and run co‑marketing campaigns (webinars, events, content syndication, email, digital) that drive partner‑sourced and partner‑influenced pipeline.
  • Create and maintain partner‑facing and co‑branded content including solution briefs, case studies, presentations, and campaigns‑in‑a‑box.
  • Collaborate with Marketing, Channels, and Sales to enable partner sellers and our field teams with the right messages, plays, and assets.
  • Track and report on partner marketing performance (leads, pipeline, revenue influence, partner engagement), and optimize programs based on insights.

What you’ll bring to the role

  • 5+ years in B2B marketing, ideally in SaaS within scale‑up organizations, with at least part of that experience in partner, channel, or alliances marketing.
  • Hands‑on experience running joint campaigns and programs across content creation, digital marketing, events, and sales/partner enablement.
  • Comfort working in a fast‑paced, startup‑style environment and collaborating closely with commercial and alliances organizations.
  • Outstanding written and verbal communication skills.
  • Experience in field service, utilities, or industrial software is a strong plus.
  • Passion to embrace AI-nativity.
  • Be Hungry. Be Humble. Be Honest. And Hustle.

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